Let’s face it, it’s been a liquid summer so far and our normal glass of wine at dinner has somehow multiplied by 3. At COAST, we are all for enjoying a drink or two, but we want to make sure you enjoy them SMARTER!
Why is this so important? Well, alcohol unfortunately breaks havoc in our system and while there are ways to mitigate these effects >>> we also want you to know the full picture.
1. Drinking gives your body new stuff to take care of that keeps it from running other important processes. Once you drink, your body will prioritize metabolizing that drink — above processing anything else. This is because your body doesn’t have a way to store alcohol. This can lead to weight gain and liver issues.
2. Excess alcohol can cause bacteria to grow in your gut, with 70% of your immune system housed in the gut, this is bad news!
3. Alcohol creates a toxin called acetaldehyde. This toxin causes significant damage to cells throughout your body. Acetaldehyde toxicity is also one of the primary causes of acute hangover symptoms, yikes!
4. Alcohol can negatively affect your sleep, skin, hydration and productivity.
5. Over time, excessive drinking can lead to high blood pressure, heart disease, stroke, liver disease, and digestive problems.
Follow our tips on how to enjoy alcohol smarter >>>
How COAST works
COAST was scientifically engineered to bridge the gap between being healthy and fit with being social. To accomplish this goal, we made a natural and healthy complement to alcohol that works by:
- Increasing the efficiency of your body in detoxifying alcohol and eliminating it from your body before significant damage is done
- Increasing your body's stress response capacity to better aid the detoxification process as well as carry out other critical functions that get diminished by alcohol
- Replacing vital resources that are lost during ethanol metabolism such as NAD+, vitamins, antioxidants, amino acids and electrolytes.